What today’s Supercar collectors really care about

Supercar culture is evolving… fast.

For today’s collectors, it’s not just about owning rare cars, it’s about creating unforgettable experiences around them.

They’re more engaged, more informed and more community-driven than ever.

At Sasso Automotive, we see it first-hand. It’s not just about the badge on the bonnet, it’s about spec choices, track days, the history behind it and everything in between.

Here’s what’s driving the modern supercar collector in 2025:


Electric and Hybrid Supercars are gaining ground

The next generation of performance is here.

Electric and hybrid supercars are no longer fringe, they’re front and centre in new launches and collections. From the instant torque to the cutting-edge tech, these cars are pulling in collectors who want to experience the future, now.

Models like the Ferrari SF90 Stradale and McLaren Artura are proving that electric can be just as thrilling and with early production numbers already being tracked, there’s serious long-term investment potential too.


A stronger focus on community

Supercar ownership isn’t just about the drive, it’s about being part of something bigger.

Events like the Goodwood Member’s Meeting offer more than just time behind the wheel. They bring together like-minded people, real connections and a shared appreciation for the cars we love.

From private clubs and curated drives to manufacturer events and social getaways, the supercar scene is more connected than ever.

Collectors today aren’t just buying cars, they’re getting involved in a community that lives and breathes the same passion.


Classics and Icons still hold their power

The future might be electric, but the love for raw, driver-focused performance is still going strong.

Models like the Ferrari 360 Challenge Stradale and Carrera GT continue to turn heads and spark bidding wars. Whether it’s Salon Privé or 15 years of Supercar Driver, the appetite for heritage remains strong and events like these show that these aren’t just static collectibles, they’re still being driven, explored and enjoyed.


Financing is making Supercars more accessible

Supercar ownership is becoming more achievable, thanks to tailored finance options that meet collectors where they are.

From first-time buyers to seasoned collectors, bespoke finance is helping more people access the cars they’ve always dreamed about, without compromising on quality, service or experience.


Social media is now part of the journey

Instagram. TikTok. YouTube. These aren’t just places to watch, they’re platforms for storytelling.

More enthusiasts, creators and younger owners are documenting their journeys, from spec choices and delivery day reactions to garage tours and behind-the-scenes content.

It’s not just about owning the car anymore. It’s about sharing the experience, building an audience and connecting with a global community that speaks the same language.

Collecting is becoming more visible and more creative, than ever.


So, what does it all mean?

The modern supercar collector is more connected, more informed and more experience-driven than ever.

Whether you’re searching for a low-mileage modern classic, looking to finance your next build or want to be part of the drives, shows and private events that define this space, we’re here to help make it happen.

From sourcing and acquisition to advice and aftercare, we tailor everything around what matters most to you.

Have something specific in mind? Let’s talk. We’d love to hear what you’re looking for.

Reach us on +44 (0)1482 847771 or email [email protected].

Leave a comment

Back to the top

    Sign up for our stock updates,
    event invitations and special offers.